Personal branding and building your brand story are all the rage right now. Small business owners should have a strong awareness of what their brand is, how it is perceived in the world, and the elements that go into creating their brand image. One of the most fun aspects of creating your brand can . . .
Don't be afraid to brand yourself and move on. Sometimes, I wonder what I'm doing, and where I'm taking my business. Do you ever feel that way?? Then, out of the blue, a conversation brings it all back for you. And I'm reminded that I want to be the person to encourage you to brand . . .
Every social media platform has its own personality and purpose. Facebook is for community-building. Instagram is a visual billboard. Pinterest is a search engine. Yep! You heard that right. It's not a visual scrapbook or meant to be anything other than, a VISUAL SEARCH ENGINE. And because people . . .
It's always exciting when the Pantone Color of the Year is announced at the beginning of December. And once you know what that color is, you can't help but see it EVERYWHERE! You can absolutely take advantage of this in your social media marketing because those who pay attention to such things will . . .
This is the 2nd installment of the year-long Glow-Getter Spotlight series that focuses on amazing female entrepreneurs that have started their own fantastic businesses. This month, we spotlight Alicia Powell, creator of Pixistock! Meet Alicia Powell Bio: Alicia Powell is the . . .
It's amazing once you know the current trends in digital marketing, you see them EVERYWHERE! Things we saw emerge in 2018, will continue to run solid into 2019. Also, I can't wait to see what the 2019 Pantone Color of the Year is!! Anyone else get excited by these things? Or is it just me? . . .
Every company has a vibe. Each has its own culture. Every company has a way to train their consultants for success. But how do you find what works best for you? How do you stand out amongst all the other consultants in your field? The answer: You do you. I know that sounds really simple. And . . .