Summer Colors: Color Palette Roundup

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Branding is such an overwhelming process. Picking colors, choosing a name, fonts, image inspiration. And that’s all just the surface of your brand. There’s so much more that goes into it. Your content, customer service, the value you provide. If you feel like you don’t have a creative mind, it may help to look at mood boards that are already created for you. 

As I suggested in the post “Choosing Your Brand Colors“, there should be some rhyme or reason to the color palette you choose for your business. You should have something that will attract your ideal customer (and also be something you like and/or can tolerate). 

Once you have your color palette chosen, you’ll want to create a mood or inspiration board. Why a mood board, you ask? The short answer is because having it all right in front of you at any given time will save you time and money! 

Quarterly, I will share branding ideas and color palettes that reflect the mood of the season. If these speak to your ideal client and the type of business you are building, you can grab already-done-for-you Canva templates right here on the new digital content platform, Direct Creatives

Summer Color Palette #1

Summer Colors Palette Roundup | The Radiance Mindset | www.theradiancemindset.com

This delightful branding contains the following summer colors: royal blue, turquoise, coral (the color of the year!), dark pink, and black. It’s bright, fun, and eye-catching!

Who would this type of branding appeal to? Anything having to do with:

  • Kids/teens
  • Clothing/Accessories
  • Jewelry
  • Bakery/food items
  • Manicures/pedicures
  • Beauty/make-up
  • Creative service-based businesses
Summer Color Palette | The Radiance Mindset | www.theradiancemindset.com

For summer content ideas using this branding, check out @radiance_mindset on Instagram or this post where we really get into how to bring this brand to life!

Summer Colors: Palette #2

Summer Colors Palette Roundup | The Radiance Mindset | www.theradiancemindset.com

This chill branding contains the following color palette: light moss green, light turquoise, dark turquoise, coral (the color of the year!), and royal blue. It evokes the lazy, hazy days of summer and a calm feeling.

READ  What is Direct Creatives?

Who would this type of branding appeal to? Anything having to do with:

  • Books
  • Spa & pampering products
  • Beauty/makeup
  • Health & wellness products
  • Household Products
  • Service-based businesses like: a pool cleaning service, a chiropractor, yoga. 

Anything along the lines that helps your ideal client relax from their busy lifestyle.

Beach Color Palette | The Radiance Mindset | www.theradiancemindset.com

For summer content ideas using this branding, check out @radiance_mindset on Instagram or this post where we really get into how to bring this brand to life!

Summer Colors: Palette #3

Summer Colors Palette Roundup | The Radiance Mindset | www.theradiancemindset.com

I love the bright pop of color in this branding! It just screams “summer” and “sunshine” to me! This branding contains the following color palette: bright sky blue, golden yellow, dark red, pumpkin orange, and a slate gray.

Who would this type of branding appeal to? Anything having to do with:

  • Books
  • Blogging
  • Food/Cooking
  • Educational/Learning
  • Clothing/Accessories
True Summer Color Palette | The Radiance Mindset | www.theradiancemindset.com

For summer content ideas using this branding, check out @radiance_mindset on Instagram or this post where we really get into how to bring this brand to life!

Summer Colors: Palette #4

Summer Colors Palette Roundup | The Radiance Mindset | www.theradiancemindset.com

Set a feeling for the tropics or sunset with this warm-toned branding! The color palette includes: a light/medium gray, Lilac purple, Deep Raspberry, dark coral (that color of the year again!), and a warm golden yellow!

Who would this type of branding appeal to? Anything having to do with:

  • Books
  • Blogging
  • Educational/Learning
  • Jewelry
  • Productivity-Based Service Businesses
  • Photography
Tropical Color Palette | The Radiance Mindset | www.theradiancemindset.com

For summer content ideas using this branding, check out @radiance_mindset on Instagram or this post where we really get into how to bring this brand to life!

Patriotic Color Palette #5

Summer Colors Palette Roundup | The Radiance Mindset | www.theradiancemindset.com

You could use this gorgeous color combination any-time of the year. But it’s super-fun for a less traditional approach to a patriotic theme! The color palette includes: a brick red, deep red-blue, medium turquoise, light gray, and a perfect medium gray!

Who would this type of branding appeal to? Anything having to do with:

  • Blogging
  • Clothing/Accessories
  • Food/Cooking
  • Jewelry
  • Household Products
  • Art-Based Business 
Red Teal Color Scheme Palette | The Radiance Mindset | www.theradiancemindset.com

For summer content ideas using this branding, check out @radiance_mindset on Instagram or this post where we really get into how to bring this brand to life!

Please check out The Radiance Mindset Graphics Store on Direct Creatives for all this and much more!! While you’re there, “favorite” my store and I would love for you to leave a review as well!

Summer Color Palettes RoundUp | The Radiance Mindset | www.theradiancemindset.com
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